How To Increase Conversions By Justifying Scarcity Let’s talk about scarcity and making it stick. Over on Twitter yesterday, Nate Schmidt gave a screenshot of a guy who was “not falling for Cialdini’s scarcity bullshit.” Now, this is a common complaint by basically everyone on the internet. We’re copywriters, the world hates our sneaky sales…
How To Keep Your Copywriting Skills Sharp Do you want to know how to keep your copywriting skills sharp? This article will tell you. SurvivingMy20s asks: This is a really good question. Copywriting is a skill and it’s also a habit. When you’re not copywriting, you’re certainly not getting better at it. If you don’t…
Reader Q: I’ve Learned Copy, What To Do With It? A Twitter follower and reader writes in: Learning copywriting is the first best step for all online business things. But what do you do once your apprenticeship is over? I can help you there. So for everyone reading, here’s the path I suggest. This…
A Quick Guide To Selling Luxury Products Do you want to sell products at a huge mark up? Do your business daydreams end up with you rolling through the European countryside in an Aston Martin with a beautiful girl in the passenger seat and another one waiting at the destination? In those daydreams, are you…
Put This Web Page STRAIGHT Into Your Swipe File Hey guys, This’ll be a short article today. My part of England got hit with its yearly snowfall today, and because I’m an intrepid adventurer I decided to spend some time out in it, and the rest of the day watching the snow fall. Take that,…
Scarcity Marketing Mistakes And Tips Scarcity marketing is considered a big, bad and evil sales technique. To be honest, with the way most guys run scarcity marketing tactics, it pretty much is a stupid sales technique. But it doesn’t have to be. A Simple Scarcity Marketing Definition Scarcity Marketing tends to refer to using sales…
Beginner Writer Motivation Issues A lot of people think that writing blocks and lack of writing progress is a motivation issue. It’s not. It’s a lack of sitting down and writing that’s the issue. In this article, I will address once and for all the issue of writer motivation. I’ll give you the tools to…
Writing careers suffer from the same problem as all the others; to get a job writing, you need experience. But you can’t get experience without a job. It’s a catch-22 situation, and it stops a lot of people before they’ve even started. In this article, you’re going to be given some great ideas to kick…
Search Engine Optimisation is considered the gold standard in Internet Marketing. Everyone with a website wants to appear at the top of the search engines, and SEO is the way to get there. At least, that’s what you’d think if you read online for a while. Why Writers Don’t Need To Learn SEO Most writing…
Search Engine Optimisation is considered the gold standard in Internet Marketing. Everyone with a website wants to appear at the top of the search engines, and SEO is the way to get there. At least, that’s what you’d think if you read online for a while. Why Writers Don’t Need To Learn SEO Most writing…