How to come up with content for your niche websites.
One of the big questions that people ask me about blogging and niche websites is, “how do you keep thinking of content for your sites?”
Here is something that you might want to use to pad out your niche sites.
Writing a blog or a niche website doesn’t have to be difficult. All you really need is the ability to type, a website, and something to write about.
Nobody talks about the first two things on that list (affiliate links aside) because they’re frankly straightforward.
It’s the last part of the list of people get confused about.
Especially when it comes to niche websites, where you are only writing about a very limited topic, people can get hung up on producing the regular content that is needed to have success in search engines and the like.
This article is a simple, simple method for generating a lot of content. It’s not sophisticated, it doesn’t require anything particularly arduous, and it doesn’t require you spending any money.
Why Do You Need Regular Content?
You need regular content because a five page website is probably not going to generate any money organically. Search engines favour sites which are large, and sites which are updated regularly as though a person is running them regularly. This all makes perfect sense.
This can be difficult know when you have a website about some boring topic like protein powder. Sure, you can review every possible type of protein powder created, but that is going to get boring really quickly. Also you will eventually run out protein powders to talk about. (Although protein powder would be quite huge as a topic for a niche site.)
Let’s say you have a website about a particular brand of protein powder. This brand might have five products. You see that the company offers a twenty percent affiliate fee, and you think it’s a good niche to get into.
You write five product reviews for the five products that are available. If you are lucky, you might find some uncompetitive keywords where you can write simple how to article like, “how to blend protein powder with milkshake.”
After that though, you’re out of luck. You might have ten articles maximum. Are ten articles enough to get traction with the search engines? Probably not. So what do you do?
Dear Diary
This trick is as simple as it gets. All you have to do is write how you use the product on any given day.
People will say, “You can’t make money from your blog if it’s just your daily routine.”
If your daily routine is filled with you using products and gaining results in real time from using those products, then those people are wrong about your daily routine.
Say you have written five product reviews. Let’s also say that they are honest reviews, and you use the product every day.
There is nothing wrong with you writing a post saying, “how I used product Z to get X results.”
You can then link both to the product directly, and to the review you have written for authenticity’s sake.
If in doubt, you can’t think of anything better to do for your blog, then you could easily do this repeatedly.
You don’t even have to do frame it in the way I’ve done above. You could easily write a workout journal online, for the protein powder, and simply link to it as part of the diet section of your post.
Over time, you will gain more traffic, more love from the search engines and more money just by doing this simple write-up.
Here is a real world example.
My Day
I didn’t buy any new products today. That might mean that I have nothing to write about which could possibly drawing money. After all, I have no new products to write about and so how could I write an article about products I’m using?
Well, I started my day by checking to see how many readers had checked out my Scrivener review from yesterday. Scrivener is a great program, and if you are a professional writer then you should probably get it.
I now use Scrivener every day.
I have been working on a little niche service that I’m hoping to launch sometime this month. The writing for the site is pretty much complete, and it’s just a case of buying a domain (I use Namecheap) and getting some web hosting setup for it. (Hostgator is by far the most popular option, although my set up is a bit more complicated.)
To build simple websites, I recommend getting a copy of Thrive Content Builder. For a simple five page website that you can send paid traffic towards, if the design isn’t overly important, then you can just change the copy and use Thrive’s built-in templates. This saves you hours of design, and it looks great too.
Anyway, back to my day. I wrote a couple of emails to put in autoresponders. If you are interested in doing either of those things, I can recommend aWeber for email marketing and Thrive Leads for lead generation.
I then wrote a couple of sales letters for clients and now I’m writing this for my own website.
End of Example
As you can see, nothing sophisticated is going on there. All I’m doing is writing a list of things I’ve done in the day, and adding in some relevant affiliate links. Obviously, I would not pack in quite so many links in such a short space in a real article.
This approach will work with whatever subject you’re doing, whether its learning how to solve riddles, make money online or improve your success in the dating market. Ultimately, we all use a bunch of products and get a bunch of results in our day-to-day lives, and that’s probably relevant to people who are similar to us-and thus reading our sites.
Final Thoughts
Now, this message shouldn’t be the only thing you do on your blog. Nobody wants to read endless articles of daily routines. However, if you are having trouble finding content, then these sorts of articles will bulk out your website and make them look more active. They also have the benefit of converting a few readers that you wouldn’t convert otherwise due to you talking about a specific problem within the wider context of your life. This is as soft as soft selling gets, and it does work on a certain amount of visitors.